【作者】 王萍；

【Author】 Wang Ping;Shandong Academy of Marine Economics and Culturology,Shandong Academy of Social Sciences;

【机构】 山东社会科学院山东省海洋经济文化研究院；

【摘要】 滨海旅游业是相对低碳环保的产业,全球沿海国家滨海旅游业纷纷得到快速发展。推动山东滨海旅游业快速发展,有利于加快山东海洋产业结构调整和海洋经济强省战略的实施。山东滨海旅游自然资源和人文资源丰富,资源丰度值较高,但是山东滨海旅游资源开发和产业发展存在着资源利用效益不高、开发不合理、旅游产品匮乏单一、行业管理不规范等问题。山东滨海旅游产业具有很大的提升空间。国内外滨海旅游资源开发成功项目对山东滨海旅游业发展的启示主要是做好基础设施建设,打造便捷的交通;保护传统的民族文化底蕴和特色,保持旅游资源的持久吸引力;等等。更多还原

【Abstract】 Coastal tourism is a relatively low-carbon and environmentalfriendly industry,and coastal tourism in coastal countries around the world has been developing rapidly.Promoting the rapid development of coastal tourism in Shandong will accelerate the adjustment of Marine industrial structure and the implementation of the strategy of strengthening the Marine economy.The coastal tourism resources and human resources in Shandong are rich and the resource abundance is relatively high,but there are some problems in the coastal tourism resources development and industrialdevelopment in shandong,such as low efficiency of resource utilization,unreasonable development,single tourism products and non-standard industry management.Shandong coastal tourism industry has a lot of room for improvement.The successful development projects of coastal tourism resources at home and abroad are mainly enlightening to the development of coastal tourism in Shandong,such as infrastructure construction,convenient traffic protection,traditional ethnic culture and the enduring attraction of tourism resources protection.更多还原